Training Coaches via e-learning since 2001

An ICF Accredited School with a 20 year reputation for excellence and a unique “no single model’ approach.

Our Story...

International Coach Academy (ICA) was created in the year 2001 with a vision to create a vibrant global community of coaches, and today is one of the worlds leading coach training schools.  We started with a pilot group of 20 students. Today we have trained over 4500 coaches from 92 countries around the world.

Fast forward to today and ICA is a thriving and diverse community of coaches in 92 different countries around the world.   And, one of the things that we're most proud of is the ICA Integrated Coaching Model.  We have deliberately stayed away from cookie cutter models (Eg. GROW model) and instead, we ask our students who they want to be as a coach.  Their coaching model recognises who they want to be as a coach, considers their diverse and unique backgrounds, and showcases their coaching uniqueness to future clients.

All our programs are ICF Accredited (ACTP, ACSTH) and pathway to the ICF credentials of ACC and PCC.   Your certification will communicate to future clients and employers that you have completed the required training to take on the role of 'Certified Professional Coach'.

ICA's Founder, Robyn Logan

Too often I would see organisations implementing a 'band aid' approach to change.  Coaching on the other hand offered a deeper process of learning and self discovery, which resulted in a positive, sustainable and accountable difference in peoples lives and work.

Authentic Learning

When delivering workshops and consulting with organisations around change management I would incorporate what I called at the time, "Authentic Learning", into the process.  I would assign each participant a "trainer" to meet with them for an hour a week and support them to achieve whatever goals they had.  The results were amazing.  I then realised this to be 'coaching' - a relatively new concept back in 2001.  Wanting to learn more, I employed a great personal coach, and after 3 sessions knew that this was a fantastic method of bringing about deep sustainable change.  Coaching then became a huge part of my life, and changed the way I worked and lived.

At around the same time as my "coach awakening" I was working with universities and other training institutions to help them move current f2f courses online. I had just finished my Masters in Education, specializing in Online Learning and was having a great time exploring the amazing potential the web offered training. It seemed a natural progression to share my new found love of coaching with the world via online training. International Coach Academy, a coach training school where anyone from anywhere in the world could train to become a coach was born.  CoachCampus, a community where coaches could network and connect started not long after.

When I studied my post-graduate in change management, I did it face-to-face at a university in Melbourne. I was working full-time and it was stressful getting to lectures.  I had to rush there and then would sit in the class, listen to the lectures, work out what I needed to do, and then rush home or back to work.   Only once or twice did I go to a café or had a conversation with another student.  I got my certification and got out.

Then, a couple of years later, I did a master’s in online learning and I did it online. It was amazing.  I made connections with people because, very simply, I was coming to the learning when I wanted to be there. They call that “just in time” learning.  It’s like when you feel hungry you eat. When I felt like learning I would log on and I would learn something. When I felt like connecting with other students I would log on and I would connect.  This greatly influenced how I then structured the learning at ICA for our coaching community.

Robyn Logan (CEO and Founder), International Coach Academy

Which School Should you Choose?

Are you considering Coach Training but not sure where to start?  There's so many options with different schools, programs, certifications and pathways.  We asked our community what criteria they used when choosing their school and then packaged it up into a quick checklist that might be useful for you.  Let us know if you have any specific questions.