Who Will You Coach?

Target Your Clients With Uniqueness

Aligning your life with your values is important for gaining the right employment . Getting a job is great, but getting a job you love is even better. 

At ICA, we know that many students are looking for healthy income streams in conjunction with other outcomes like better personal resilience, improved careers or relationships, or increased confidence.  We know that improved self-awareness helps you understand yourself better and how you respond to situations.

We highly recommend you spend time working out what sort of coach you will be, who your clients will be and how you will connect with them.  As part of ICA's Coach Training we support you with all these things.  Some students begin their studies and develop this along the way, while others already have an idea that they they further develop during their training.  By the time each student graduates they are 'coach ready' and ready to become a Personal Coach, Corporate Coach or Blended Coach.

What does it take to be a coach?

In this LIVE Teleseminar replay Robyn Logan and Merci Miglino explore the nature and qualities of a successful coach.   A lot of the students come from backgrounds that were advice-giving and one of the very first things they have to do is unlearn their style of helping clients. Coaching really is about the client coming to the solution themselves. It’s a paradigm shift from telling the client, “I’ve got the answer,” on everything. As a coach you need to be client focused, agile, flexible and present.

Your ICA Portfolio Will Help Attract Your Ideal Client

Students in the Vocational, Certified and Advanced programs define their niche and then create their own unique coaching model and/or coaching power tool.  This is content that can be used to promote yourself as a coach, your coaching services, and the problems you solve.

Create Your Own Unique Coaching Model
ICA firmly believes that every coaching model is unique.  We don't teach the cookie cutter approach, but instead, support students to develop their own model and one that will specifically support how they plan to use coaching.  It's a framework to communicate their coaching expertise and process Read student coaching models.

Create Your Own Coaching Power Tool
Trademarked to ICA, Coaching Power Tools are a this vs that concept.  It's a tool you can use with clients to help them shift a perspective, or see a situation from two opposing perspectives.  The ICA Curriculum has 9 Power Tools, but by developing their own Power Tool, you gain a deeper understanding of the concept, as well as a valuable resource you can use as part of their coaching practice.  Read Student Coaching power tools.

Invest Time in Coaching Research
Coaching Research Papers are an opportunity for ICA coaches to document research they have conducted into an area of coaching.  Your research paper can explore a coaching practice indepth, such as how neuroscience influences coaching.  This is then shared with clients or future employees as evidence of your coaching interest and commitment to learning. Read student research papers.

Some students prefer to do a coaching case study where they get to articulate their clients problem or goal and summarise the coaching skills and tools they used over the course of their coaching sessions and reflect on the outcome for the client.  The case study is an opportunity to put theory into practice and consolidate learning through reflection. Read some case studies.

What Sort Of Coach Will You Be?

The one thing that all coaches have in common is that they feel a natural talent or desire to create positive change in their lives, or the lives of others.  But, within this profession there's many different niches and applications.  Take our quick quiz to find out what sort of coach you will be.

'Who will you be as a Coach' Quiz